CBS' current affairs magazine 60 Minutes, launched in 1968, is a kind of anomaly in commercial television where most historical news properties are slowly declining: after 43 seasons, it continues to meet success and to draw about 12 million viewers every Sunday.

BBC's flagship current affairs series Panorama, launched in 1953, is Britain's longest running television programme and the world's longest running investigative TV show. After 58 years, it is still an authoritative brand, with a strong influence both on viewers and media.

What makes 60 Minutes and Panorama so resilient to erosion? How did the two program concepts evolve over time? What themes and topics do they cover? What narrative tricks do they use to secure viewers attention and loyalty?What is their digital strategy?

Current Affairs Magazines: The Keys to Success features an in-depth exploration of 60 Minutes and Panorama editorial and marketing strategy over the last decade: concept and promise, topics, narrative form, web and mobile features, audience ratings, etc.

The study is based on the viewing of multiple editions of 60 Minutes and Panorama including archives, the sampling and analysis of hundreds of stories, a narrative study of each magazine (storyboards, synopses, illustrated transcripts) and interviews with producers.